Silver Screen Trailer Lab
Your company message, cut like a blockbuster trailer.
About
Silver Screen Trailer Lab gives every team the same challenge: take an important company message and turn it into a cinematic movie trailer people will actually want to watch. It is ideal for kickoffs, launches and annual meetings.
Each team receives a tablet loaded with a digital trailer template, including soundtracks, media placeholders and space for the script. With props, expert coaching and a strict deadline, teams plan, shoot and edit their production.
AI helps throughout. It supports scriptwriting and storyboarding, suggests ideas, improves the edit and effects, and creates voiceovers, music and poster-style artwork. Each team has its own theme, so every trailer feels different.
The session ends with a premiere where every trailer is screened, followed by time to reflect, share feedback and celebrate.
Learning outcomes
The lab recreates the pressure of a real film set: a message to deliver, creative ambition and very little time. Teams succeed by staying focused, coordinating closely and improving the work as they go.
The main challenge is balancing originality and efficiency. AI can speed things up, but the ideas that make a trailer memorable still come from people. Teams that review each cut together end up with the most polished results.
Because every trailer carries a company message, participants also learn how brand stories connect with an audience and how to tell them with humor and heart.
Everyone leaves with practical AI experience and a clearer idea of how these tools can support creative and project work in the office.
Program flow
-
Prep
Teams receive their theme, a tablet with the trailer template and an intro to the AI tools.
-
Write and plan
With AI help, teams build ideas, write a script around the message and plan each shot.
-
Film
Teams shoot their scenes with props and expert coaching, moving fast to finish on time.
-
Edit
Teams cut the footage and add AI voiceovers, music, effects and poster art.
-
Premiere
Every trailer is screened for the group, followed by feedback and celebration.
What is included
Included
- Dedicated facilitation team
- Tablets with the digital trailer template
- Props and filming materials
- Access to the AI tools used during the program
- Premiere screening and feedback session
Not included
- Venue fees
- Food and beverages
- AV equipment
- Local transportation
- Custom printing
Frequently asked questions
What is the group size range?
10 to 500 guests, working in smaller teams.
How much time does it take?
About 3 hours from start to finish.
Do we need filmmaking experience?
No. The template, props and coaching make it easy for anyone to direct, act or edit.
Can it run indoors or outdoors?
Yes, either. We can stage it indoors, outdoors or across both.
Can we use our own company message?
Yes. Every trailer is built around a key company message, with a different theme for each team.
Recycled Logo Mosaic
Donated clothes, one giant logo and a good cause at the end.
Customer Colour Canvas
Give your customer a color, a style and a 3D portrait.
Grand Mural Reveal
Paint your panel, then reveal one giant artwork that tells your story.
Request a quote for Silver Screen Trailer Lab
Tell us your group size, date and goals. We will reply with a tailored proposal.